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005 20250124135104.0
008 110412s2011 njua b 001 0 eng d
010 _a 2011286244
015 _aGBB089434
_2bnb
016 7 _a015611171
_2Uk
020 _a9780470645956 (hbk.)
020 _a0470645954 (hbk.)
035 _a(OCoLC)ocn651073662
040 _aUKM
_cUKM
_dC#P
_dYDXCP
_dYBM
_dBWX
_dVP@
_dCDX
_dDLC
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042 _alccopycat
082 0 4 _a658.872 SCO
_222
100 1 _aScott, David Meerman,
_eauthor.
245 1 0 _aReal-time marketing & PR :
_bhow to instantly engage your market, connect with customers, and create products that grow your business now /
_cDavid Meerman Scott.
246 3 _aReal-time marketing and PR
260 _aHoboken, N.J. :
_bWiley,
_cc2011.
300 _axi, 244 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
505 0 _a1: Revolution time -- Grow your business now -- Speed versus sloth: dispatches from the front -- Laying down some real-time law -- Real-time attitude -- Too big to succeed? -- Engage the media at their convenience -- Crisis communications and the media -- What are people saying about you this instant? -- 2: Connect with your market -- Real-time customer connection -- Going mobile, real time is all the time -- They want it immediately -- 3: Grow your business now -- Let them communicate ... now -- How your Web site become a real-time machine -- Make the sale -- Business at the speed of now.
650 0 _aInternet marketing.
650 0 _aPublic relations.
942 _2ddc
_cNFIC