| 000 -LEADER |
|---|
| fixed length control field |
01191aam a22003731i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
018526370 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
Uk |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190904120027.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
|---|
| fixed length control field |
m || d | |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
cr ||||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140204s2005 enkac o 001 0 eng d |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
GBB7I0937 |
| Source |
bnb |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780141016405 |
| 037 ## - SOURCE OF ACQUISITION |
|---|
| Stock number |
PenguinGroup194433 |
| Source of stock number/acquisition |
Ingram Content Group |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
TEFOD |
| Language of cataloging |
eng |
| Transcribing agency |
TEFOD |
| Modifying agency |
OCLCF |
| -- |
YDXCP |
| -- |
TEFOD |
| -- |
OCLCQ |
| -- |
Uk |
| Description conventions |
rda |
| -- |
pn |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
ukblsr |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658 GOD |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Godin, Seth. |
| Relator term |
author |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Purple cow : |
| Remainder of title |
transform your business by being remarkable / |
| Statement of responsibility, etc. |
Seth Godin. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
London : |
| Name of producer, publisher, distributor, manufacturer |
Penguin, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2005. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 vol. (x-144 p.) : |
| Other physical details |
ill. ; |
| Dimensions |
20 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
computer |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
online resource |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Originally published: U.S.: Portfolio, 2003; London: Michael Joseph, 2004. |
| 588 0# - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Print version record. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Communication in marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Creative ability in business. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books - Non Ficton |
